/ About Us
By creating culturally resonant content that’s engaging and relatable, making a meaningful impact.
Since 2015, Yucalab has thrived as a boutique content marketing agency, working with brands globally. We specialize in creating bilingual content that resonates with Spanish-speaking audiences across the United States, Latin America, and Spain.
For Alex and Jose, Yucalab is more than just their business; it’s a creative hub where their passions for audiovisual communication and digital marketing converge. They immerse themselves personally and professionally in each client’s brand. By fostering organic growth through valuable content and creative campaigns, they connect with audiences on a cultural level. Their goal is not just to attract consumers but also to enhance online visibility and transform these consumers into loyal fans.
/ Our Story
Barcelona, 2005
Alex and Jose meet in grad school, both studying audiovisual production. Neither one plans to start an agency together, not yet.
/ Our Story
Dominican Republic, 2006
They co-found BCN Producciones with Franchesca Guim. TV shows, workshops, the real start of working together.
/ Our Story
New York, 2015
Alex leaves her job and starts Yucalab alone, betting on bilingual content for the U.S. Hispanic market. Jose starts supporting and collaborating in some projects.
/ Our Story
Miami, 2021
Jose joins as a full partner. What started as two people helping each other out becomes what Yucalab is today.
Alex Tabar
Founder & CEO
Jose Vicente Arcieri
Co-Founder & CSO
/ Why Yucalab?
At Yucalab, we’re more than just experts – we’re a part of the Hispanic Market. This deep connection gives us an unparalleled understanding of your target audience. Let us help you create real, lasting connections with content and strategies that are crafted just for you.
Partnering with us means your message is in good hands. Whether you’re a company, an advertising agency, or a marketing department, we’re here to supercharge your outreach efforts. We’re experts in crafting new content and fine-tuning your existing campaigns through Spanish Transcreation, ensuring they resonate perfectly with the Hispanic audience. Our goal is to make your message impactful and culturally relevant while staying true to the spirit of your original ideas.
Quality
We’re dedicated to delivering top-tier services that consistently yield exceptional results.
Leadership
Your goals and success are at the forefront of everything we do; we’re here to lead you towards achieving them.
Passion
Our work is fueled by genuine passion and love for what we do, ensuring that every project is infused with enthusiasm and purpose.
Collaboration
Together, we harness the power of collaboration to cultivate fresh ideas, spark inspiration, and foster creativity in every endeavor.
